Missouri citizens approved legal mobile and retail sports betting wagering, allowing managed books to take bets next year.
The sports betting tally procedure passed by a slim bulk early Wednesday morning after more than 2.9 million votes were counted.
Seven of the eight states bordering Missouri permit mobile or retail sportsbooks. That includes Kansas and Illinois, which split the Kansas City and St. Louis metro locations with Missouri, respectively.
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Missouri is the 39th state to authorize legal sportsbooks and the 31st to green light statewide mobile wagering. It is the only state to authorize sports betting wagering this year.
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" Missouri has a few of the very best sports betting fans worldwide and they showed up big for their preferred groups on Election Day," Bill DeWitt III, president of the St. Louis Cardinals, stated in a declaration. "On behalf of all six of Missouri's professional sports betting franchises, we desire to thank the Missouri citizens who made their voices heard by approving Amendment 2. This historic vote makes Missouri the 39th state to legalize sports betting wagering and guarantees we no longer lose valuable tax earnings to our neighboring states. Most notably, the passage of Amendment 2 suggests a brand-new, dedicated, long-term financing stream for Missouri classrooms."
Missouri sports betting next steps
Voter approval implies up to 14 mobile sportsbooks might begin bets next year. It is not likely all 14 offered licenses are used.
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DraftKings and FanDuel financed almost every dollar of the "yes" campaign and will certainly apply to take bets in the Show Me State. They will likely each pursue the two "untethered" licenses offered without having to partner with a Missouri brick-and-mortar gambling establishment or sports betting team (and pay an accompanying charge).
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Six licenses are readily available to each Missouri gambling establishment operator, respectively. Caesars, regardless of opposing the tally step, will likely utilize its license to release the Caesars mobile sportsbook. Penn Entertainment, which handles ESPN Bet, and Bally's (Bally Bet) will likewise likely launch their particular books.
The other 3 operators are Boyd Gaming, Century Casino, and Affinity Interactive. It stays unclear if they will introduce mobile sportsbooks.
The staying six licenses are booked for each of the significant expert sports betting teams that play home games in Missouri: MLB's Kansas City Royals and Cardinals, the NFL's Kansas City Chiefs, NHL's St. Louis Blues, MLS' St. Louis City SC and the NWSL's Kansas City Current. The sports betting organizations were among the most prominent supporters of the tally measure.
Along with DraftKings, FanDuel and Caesars, Missouri gamblers must anticipate other leading nationwide brands including BetMGM, bet365, BetRivers and Fanatics to look for market gain access to.
Launch probability tiers IF Missouri citizens approve sports betting wagering:
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Guarantees: FanDuel, DraftKings
Locks: BetMGM, Bally Bet
Highly likely: Fanatics, bet365, ESPN BET
Are Already Reside In Illinois, So Yeah(?): BetRivers, Acid Rock, Circa
Opposed Referendum But Still Might: Caesars
Missouri's ballot step enables every Missouri casino to open retail sportsbooks on their particular properties. Most if not all 13 casinos managed by the six casino operators are expected to open in-person sports betting options such as sports betting kiosks and potentially devoted, full-service sportsbooks.
The six sports betting groups can also open in-person sportsbooks within or adjacent to their particular home playing venues. Missouri will join Illinois, Maryland, Arizona, Connecticut, and Washington, D.C. among jurisdictions that enable in-stadium retail sportsbooks.
The language around the ballot procedure needs the very first licensed sportsbooks to begin accepting wagers by Dec. 1, 2025. Operators will likely work with regulators to go live before kick-off of the fall 2025 football season, perennially books' most financially rewarding time of the sports betting calendar.
Missouri sports betting wagering background
The successful Missouri sports betting wagering project comes regardless of millions in financing opposing the step from among the state's largest gambling stakeholders.
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Caesars spent millions of dollars to defeat the measure. In most other states that connect online sports betting with a state's brick-and-mortar casinos, an operator is granted a minimum of one license per managed residential or commercial property.
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Because scenario in Missouri, Caesars would be managed a minimum of three prospective licenses, one for each gambling establishment it handles. Instead, Caesars only has one. In states with the license-per-property model, business can either open additional internal books or, more frequently, subcontract the license to a competitor that pays an accompanying fee in exchange.
FanDuel and DraftKings, which have approximately two-thirds of U.S. across the country sports betting wagering handle market share, could potentially have a leg up on their competitors by making the pair of untethered licenses. It remains to be seen which two books will make these slots, however the language around the ballot measure would appear to favor the two nationwide market leaders.
Polling previously in the year revealed the "yes" vote with a slight lead. Support efforts were boosted by tens of millions invested by DraftKings and FanDuel.
A series of television and radio ads focused on the profits legal sportsbooks would produce for Missouri public education. Opponents, moneyed largely by Caesars, argued the fans' ads were deceptive and the tens of millions of forecasted dollars raised would have a minimal impact in a state that currently spends billions on education annually.
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Missouri Sports Betting Ballot Measure Approved By Voters
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